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1. Research and scripting
The development of the initial concept of your video starts with the script. The foundation of any great video is a creative, engaging story. We start with discussing the main concept and USP`s of your business or service and gather necessary information needed to fully understand your company, product, or service. We then study your customers' requirements; paying special attention not only to what they say, but what they do and what motivates them and synthesize all data into a dynamic script.
Stakeholder and Customer Interviews
Brainstorming on storyline
Summarizing main ideas
Producing storyline -
2. Animation Style
After script development the animation style which best suits the script visual appeal is identified and client’s personal preferences regarding style are discussed. Every video we produce is uniquely crafted and customized for originality. In most cases, all of the characters and assets in a video are illustrated by hand, digitized, colored and so forth. An explainer video should be unique to your business and accurately reflect your brand and once the project is complete, you will have a one of a kind professional video to explain your product or service and induce trial and acceptance.
Animation style selection
Theme generation -
3. Storyboarding
With a final script and style in place, our team starts work on storyboard development. We would sketch up a storyboard that explains our vision for the video scene-by-scene. This is where the story really starts to come alive. The work on storyboard allows the opportunity to present the design and style of the project beforehand to clients and make necessary changes and amendments and ensure they are to your utmost satisfaction
Illustration and Design
Character Development
Graphics Design -
4. Voiceover
you have an important message to deliver, you want to have the right person delivering it. Based on the script and storyboard, a professional voice artist will record an audio version of the script. Select from a variety of professional voiceovers based off your personal preference. Captivate your audience with a powerful message backed by inspiring vocalization.
Voice Selection
Audio recording
System Requirements
voice sync with animation -
5. Animation
The next step is the most time consuming and work-intensive part of the overall process. At this point, the approved storyboard design and illustrations are delivered to the animation team to bring the static illustration to life. Once we finish animation we present the video animation preview of the work done till now and you can now review the actual video taken shape out of the storyboard and share your feedback with us over it.
Animation on illustration
Bringing Storyboard to life
Final video output -
6. Music and Sound Effects
Finally, our edit team adds the final touches to the animation, including the music, voiceover, and sound effects. Nothing ruins a video like poor sound quality, hwncw we focus greatly on professionally mixed voiceover, music track, and sound effects.
Quality Assurance
Analytics Configuration
Launch Management
